So kamal New Designs are out now at Instagram

Backstory 

Kamal Textiles established in 1950 in Faisalabad had in-house spinning, weaving, processing, printing, finishing and stitching facilities. Their first lawn venture was with Kamal lawn by Elan quickly followed by Kamal Lawn by Zara Shahjahan in 2013. Now known as the multi-chain lifestyle store called So Kamal. style, comfort and individuality.

Design Philosophy 

So Kamal is the labour of love of Erum Ahmad who has designed each of these pieces keeping in mind the fashion-forward Pakistani woman. Her designs have the classic front panel structure with tropical floral motifs and statement ethnic paisleys that bring out the festive flavours of the subcontinent. Her flair for color tones shows she wants her clients to look fierce and bold in rich primaries and mid-tones. Her inspirations for these designs comes from the landscape, sunset and winter ambience around architectural sites. 

3-Piece Suit 

The winter fabric of choice for So Kamal is the traditional warm Karandi that is carefully digitally printed on to create traditional motifs on dark tones including royal blue, dark pink, green, pale yellow, purple, black, blush pink and pale reds. 

2-Piece Suits

So Kamal understands that every woman creates her wardrobe differently. There will be women who enjoy buying a 2 piece suit that is has a shirt and dupatta, as they will want to match a bottom themselves from their previously stitched trousers. Also don’t forget to check out Sokamal 2019 winter collection with price range.

There will be others who prefer a 2-piece suit that has a shirt and pants without any dupattas because either these ladies want to be handsfree and do not need one or they already have something at home to match with multiple designs.

Depending on what works for your wardrobe better, these 2-piece suits in Karandi and Linen will keep ladies warm without compromising on the fashionable design. With delicate prints and light embellishments, they are ideal for work and family gatherings. The So Kamal designs are ethnic in their choice of patterns, design and colour. The botanical inspirations are Mughal and Persian in their aesthetic instantly transporting you to a time where traditional craftmanship was essential in creating a beautiful design. 

Single Shirts 

The winter collection offers women looking to break the traditional 3-piece suit concept because they want do not want to wear a dupatta or feel a single shirt is easier to have stitched can choose from over 50 designs that do not follow the 3-piece suit model. With a vast colour spectrum of tones, gradations these designs will appeal to a majority of women from a wide age range.

 Ideal for working women and young moms who do not want to waste time and energy with finishing their dupatta or pants instead they prefer matching ready-made pants or basics with multiple shirts. These shirts are hassle-free as the embroidery is already premade onto the front as an elaborate neckline or carefully designed print that does not need any extra finishing. 

Embellishments  The unstitched fabric has pre-made embroidery motifs that work with the printed design to create a well crafted 3-piece suit. A panel design has a few key elements that are essential to creating a perfect eastern body silhouette, an elaborate neckline that flows down to the waist and a border that runs across the daman and hemline. The main border design is repeated on the sleeves to create an almost architectural piece of art closer to historical miniature compositions.

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